Yesterday, the duo staged a coordinated teaser on their Instagram accounts to preview the news. Both posts featured the same shot of Rihanna and Muaddi poring over designs for their new project.
The Fenty post read as follows: “All for the shoes. Our CEO and Artistic Director @badgalriri has been working with cult shoe designer @aminamuaddi on a limited edition footwear release – landing
next week July 15th! Get ready!”
Muaddi followed up with: “It’s been an immense pleasure developing this shoe drop for @fenty & @badgalriri! I hope you like it as much as we do! Available on July 15th at fenty.com.”
She also added, “A special thank you to @illjahjah for coping with us.” This part is a shoutout to Rihanna and Fenty stylist and consultant Jahleel Weaver.
It’s Weaver who was the ‘fixer’ who introduced Rihanna and Amina in the first place and as such can be credited with sewing the seed which generated this collaboration.
FN
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