Beauty Trend: Colourful Inner Eye Strobing Is the Latest Trend

 Think the cheekbones, brow bones, tip of the nose, heck, even the humble ear has been strobed into its finest lit-from-within glory. However, inner eye highlighting, despite the fact that it's a tried-and-true brightening technique among makeup artists, hasn't had quite the same response amongst beauty lovers — until now.

The inner corners of the eyes may be a minuscule, but they're also a high-impact area. Lately, makeup artists and influencers have tasked themselves with innovating the classic technique to create fun pops of color like

you've never seen. Plus, the trick simultaneously makes eyes look brighter and more awake. And guess what? It's the easiest makeup trend we've seen all year. Talk about a glow up.

The technique in question involves highlighting the inner corners of the eyes with bright, shimmery colors like pink, blue, gold, or peach. "I think it draws a bit of intrigue," says makeup artist Katie Jane Hughes. "As long as the tone is pale and fresh, anything goes."

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