The Weeknd (Abel Tesfaye), is continuing his
fashion takeover with a new collection. The singer collaborated with Puma on a new
line of apparel and sneakers, set to hit stores this fall. Debuting first from
the collection will be the “Parallel” hightop sneaker, which Tesfaye unveiled
in a new series of photos and Instagrams.
The first
sneakers will retail for $220 and come in all-white and olive green color
schemes. For the singer, it was important to make a shoe that was not only
accessible to the masses, but that also included his sense of style. "I
was involved in almost every aspect, but I was most focused on the silhouette,”
he explained to Footwear News. “With XO and Puma, we
really collaborated and worked on making the best product possible."
The shoes will
come first, but "his street-style-focused T-shirts, denim jackets and
pants will launch shortly after," Footwear News revealed.
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